What Would Terry Do?

I imagine Sir Terry Leahy, Tescos' Boss, when considering new display methods for say washing powder or charcoal brickettes probably sits down with his colleagues and has a conversation about previous displays. Then using the stunningly analytical technique of vague recollection rather than documented sales figures considers their success. On the back of this he probably grabs hold of a random collection of materials from his workshop and the floor then sits down at a sewing machine and gets stitching.

Even if it turns out not to be Tescos' strategy it's what we did.

So awaiting a tsunami of increased badge sales we will be presenting our new badge display to a suitably underwhelmed public this weekend at a stall near you.